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There are a couple of new Mac TV ads. It was during one of these ads that I thought to myself, “I will get a Mac.” These are the ads that pushed me over the edge.

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My brother got into Mac years ago. I never really wanted one until one day I was forced to use his to check my email… And it wasn’t hard at all to use! Since that time, another sibling of mine has got a mac, I have got one, my cousin is now using one, and everyone who even touches my MacBook says that they want my computer.

A month ago I we were speaking with a lady at a NJ convention. She saw one of our Macs and asked, “Do you like the Mac?” We told her we did. She then told how she and her husband had shopped for her daughters laptop before their daughter headed off to college. Against their daughter’s will they pushed her into getting the PC. A week into school her daughter called and said, “Mom, every single one of my roomates and all my friends have Macs!” I think that if you took a poll of the University markets you would see alot higher Mac market share than percentage than 6.1%.
Why I got a Mac.

My Mac is a white one. I like the black ones, but I just can’t get myself to pay the extra $160 for black (that is the difference when you have the same hardware). I was told that the black MacBooks (I have looked online a little and wasn’t able to find anything on it, if you know let me know please) are outselling the white, even with the price difference.

Apple is the master of packaging. Opening this MacBook was a great experience. It is the first package, of any cost, that I have opened and there wasn’t a single instruction. You just pull your Mac out of its gorgeous box—a box so cool that I have considered taking it to school with me as my computer bag—and press power. I looked for instructions, there were none. How cool is that. Don’t make me think, I just want plug and play. I think we can all learn some lessons from Apple. My goal with the next iMemoryBook and pyxlin packaging is to create an experience that is so intuitive that you don’t even feel like you are receiving instructions, no one reads instructions these days anyway, it just takes too much time.

I got it just in time to get my free Nano. Being at the business school here at BYU, I have already been asked several times, “Why did you get a Mac instead of a PC?” I had my reasons: the OS X system, the reliability, iLife, the great new Mac and PC commercials, and so on. But, in reality, the main reason I got the MacBook is because I think it is sexy. From the aesthetics to its genie effect when you minimize a window, to its solid feeling keyboard, this is the sexiest computer on the market, hands down.

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